Metabolic Fuel on the Go.

Gear-shifting what you eat enables your body to achieve health, weight loss, and fitness goals.

The SYSTEM: Manipulating WHAT & WHEN you eat to take advantage of your circadian physiology.

This INCLUDES: recipe guidance and products (bars, granolas, smoothie packets, etc.). 

FIRST products: Start with a minimum of 2 bars, one for weight loss and the other for performance.

Targets cellular fasting by providing the lowest optimum nutrient delivery to avoid lean tissue loss.

Improves on Ozempic by driving GLP-1 release while avoiding the side effect of muscle loss.

Targets recovery & training adaptation; avoids the 84% of overtraining caused by undernutrition.

By optimizing nutrient flow both physiological & psychological function are optimized 

“X” is the Sub-Zero or Stealth-IQ Bar: no added flavors, simplest taste, targets cellular fasting

“0” is the Zero or Fasting or Fast-IQ Bar: same as X but with monk fruit and a bit of flavor

“1” is the Metabolic Food Bar or Food-IQ Bar: Mediterranean balance, slow digesting

“2” is the Activity Bar or Active-IQ Bar: moderate refueling to drive a high-energy day 

“3” is the Pro Fuel Bar or Fuel-IQ Bar: activates mTOR for maximum recovery post-workout

Metabolic Candy Bar or Candy-IQ Bar: organic maple syrup & monk fruit for a metabolic treat

Metabolic Kids Bar or Kids-IQ Bar: modified metabolic candy bar

Metabolic Safety Bar or Safe-IQ Bar: bar bones simplest ingredients

Clyde Wilson has taught movement and nutrition courses at Stanford for over 20 years, including kinesiology in the Department of Human Biology, nutrition and exercise theory in the Department of Athletics, food pharmacology in both the Stanford and UCSF medical schools, and metabolism in Stanford Medicine's Health and Human Performance program. He received a PhD in chemistry from Stanford and researches metabolism at UCSF.

Stanford Med School “Driving Your Metabolism” Wellness 127 https://explorecourses.stanford.edu 

For Dr. Clyde’s CV go to https://drclydewilson.beehiiv.com/p/take-action-for-metabolic-success 

· Discover collaborators to reach customers struggling to improve their health and/or performance

· Narrow down the initial target market to tailor the branding and marketing strategy

· Because the part of the differentiation is metabolic gear shifting, a minimum of 2 bars is required

· Ozempic alternative: health and weight loss target

· Athletic empowerment: Replacing overtraining with success for athletic individuals

· Raising money: business plan, white paper, initial website & meet with potential investors